IMA Asia :: International Market Assessment Asia

International Market Assessment Asia provides a range of advisory services for managers of Asian operations who are based in Australia. We aim to help our clients monitor and assess political, economic and commercial developments across Asia and to integrate the key insights into their operational and strategic business plans.

Our service is provided by way of country assessment briefings, workshops on key regional functions (human resources management, finance, and IT and e-commerce implementation in Asia), forecasting conferences, regional strategy roundtables, regular market analysis, research assistance and in-house reviews and presentations.



Mr Martin has more than 20 years experience in analysis, research, publishing, and consulting in the Asia-Pacific region. Prior to returning to Australia he was the Economist Intelligence Unit’s Director for South-east Asia based in Singapore. During this time he established the regional office there and set up briefing programs with associates in Thailand, Malaysia, Indonesia, and Philippines. From 1982-1985 he was Director of Asia-Pacific Consulting & Research based in Hong Kong. He joined the Economist Intelligence Unit’s Asian operations (at that time known as Business International, a New York-based advisory firm) in Hong Kong in 1980. Mr Martin speaks at many forums each year on the outlook for markets in Austral-Asia and the implications for corporate strategy. From 1998 to 2000 he was one of the lead speakers for Investment 2000, the investment arm of the Sydney Olympic Games, speaking at more than 40 conferences in 22 countries. From 1994 to 1997 he contributed to the national debate on industry and investment policy in Australia with a series of reports, including Make or Break (1997, for the MTIA) and Australia’s Foreign Investment Challenge (1996 for the Economist Intelligence Unit in Australia). In addition, he edits the monthly Asia-Pacific Executive’s Brief, which brings together the analysis of the 14 country directors in Economist Corporate Network. Mr Martin holds an Honours Degree in Politics from Sydney University and a Masters Degree in Asian Area Studies from London University (LSE and SOAS).		Email: Richard.martin@imaasia.com Tel +61 2 9252 4336 Fax +61 2 9252 4339



Christopher Nailer is a Senior Lecturer in the College of Business and Economics, at The Australian National University (ANU), Canberra. He specialises in international management and strategy, with a focus on the issues affecting companies operating in the Asia-Pacific. He is also an Associate Director of IMA Asia in Sydney advising Australian-based companies on their Asia-Pacific operations. He has many years of experience as consultant, advisor and commentator on Asia. From 1997 to 2002, he was Director of Advisory Services and Regional Economist at the Economist Corporate Network in Singapore, where he provided briefings and advice to the regional heads of many leading global corporations. He holds a Masters degree in Asian Studies from the University of Melbourne and an MBA from th		Email: Chris.nailer@anu.edu.au Tel +61 2 6125 6745 Fax +61 2 6125 4895

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